Leaders Chart Regional Cruise Growth Course in Newcastle, Australia

Leaders Chart Regional Cruise Growth Course in Newcastle, Australia

Seven councils and two peak tourism organisations from the Hunter and Central Coast met on June 12 as part of a landmark Memorandum of Understanding.

The aim is to unlock new opportunities for local businesses that can then benefit from the regional cruise industry in NSW.

The Port Authority of New South Wales said in a press release that the meeting marked the official launch of the three-year partnership led by the port.

The meeting was attended by:

• Newcastle Council
• Lake Macquarie Council
• Cessnock Council
• Singleton Council
• Port Stephens Council
• Maitland Council
• Central Coast Council
• Destination Sydney Surrounds North, and
• Newcastle Tourism Industry Group.

 

The group aims to enhance cruise visitor experiences that support cruise growth and support local businesses to capitalise on increasing opportunities.

A key outcome of the agreement is joint funding for a part-time Cruise Coordinator. The individual will work with cruise lines to expand their itineraries, allowing passengers to experience the best of the Hunter and Central Coast regions.

Port Authority of NSW CEO John McKenna said the MoU agreement would support local businesses in developing tourism offerings tailored to capture the cruise market over the next decade.

“This partnership is about more than just welcoming cruise ships. It’s about showcasing the incredible experiences the regions have to offer, from the natural beauty of the Central Coast and the Hunter Valley’s world-class wine country to the vibrant energy of Newcastle itself,” said McKenna.

“It’s a win-win: Passengers get unforgettable experiences, and local businesses and communities benefit from the economic opportunities that come with a thriving cruise industry,” McKenna added.

Port Authority of NSW General Manager Cruise Martin Bidgood said: “This landmark agreement is a one-of-a-kind model for the Hunter and Central Coast region, drawing on the combined strengths of the local councils and peak regional tourism bodies.”

“It’s the natural next step following Port Authority’s planned expansion of cruise into Newcastle Harbour through a new 10-year license agreement with Port of Newcastle, announced in 2023,” Bidgood added.

Port Authority added that it draws on expertise from similar successful arrangements, such as at the Port of Eden.

Ambassador Cruise Line Is Britain’s New Cruise Operator

Ambassador Cruise Line Is Britain’s New Cruise Operator

Ambassador Cruise Line is launching service with its new Ambience, set to be followed by the Ambition in 2023.

Highlights of the ship’s inaugural season, according to Head of Destination Management Michelle Lupino told Cruise Industry News. Include the 12-night Round Britain and Queen’s Platinum Jubilee Celebration departing May 26; a 34-night Grand Canada, Greenland and Iceland Experience departing on Sept. 12; and the 42-night Escape the Winter Cuba and Treasures of the Caribbean voyage sailing on Jan. 5.

“These destinations have been picked for their diversity, popularity and leaning towards longer duration voyages with a blend of marquee and more remote and less-visited ports of call,” Lupino noted.

‘Careful’

Lupino said that every Ambassador itinerary involves “careful consideration and planning.”

 Itinerary creation includes a variety of elements such as a “balance of ports versus time at sea, destination highlights, destination infrastructure, availability, costs and more.”

Ambassador’s itineraries range from two to 42 nights and cover various regions.

"Sailings closer to home may allow us to include more ports within the cruise duration, however, we must be mindful of the length of stays and if they will give a full guest experience,” she said. “Longer cruises require in-depth review, time zone changes to consider and a variety of regulations and requirements, so they can take more time to plan while we consider all the factors to include established favourites interspersed with new destinations.”

Port Selection

When creating itineraries, Ambassador factors in what ports will appeal to its guests, the availability and suitability for the ships, sailing times, speeds, fuel requirements and the seasons that give the best experience and will create consumer demand.

A successful itinerary offers both a range of destinations and enough time to enjoy the onboard experiences.

"While we recognize destinations are key to our itineraries, we want to ensure our guests also enjoy scenic cruising of rivers and fjords, providing a balance of time at sea and ashore. Successful itineraries create consumer demand for Ambassador, and we look to receive feedback from guests that will confirm demand for our future plans,” Lupino noted.

Ambassador’s first ship, the Ambience, will soon be joined by a second ship, the Ambition in 2023, which is the former AIDAmira.

"The Ambition, like her sister ship the Ambience, will offer no-fly sailings, part of our core brand offering. In addition to London Tilbury, she will also offer a summer 2023 program of regional departures from ports such as Newcastle, Dundee, Belfast, Liverpool, Bristol and Falmouth, enabling guests across the UK to have a shorter distance to travel to the ship,” said Lupino.

Having both the 1,590-passenger Ambience and 1,428-passenger Ambition operate from regional ports will give Ambassador’s guests “a greater choice of sailings and ships on which to enjoy them,” she added.

Lupino told Cruise Industry News that the full 2023-2024 itinerary program for the Ambience and Ambition was expected to be announced in the second quarter of 2022.

Port space as the industry grows is a concern for ambassadors.

“Many regions have limited cruising seasons, and so availability is always something that we are aware may cause us to reconsider our programs. many ports of call are now introducing ‘out of season’ possibilities which we are happy to consider if they fit within our plans.” 

Photo: Ambience in Valletta (Photo: Valletta Cruise Port)

ADULT VACCINATIONS NEEDED FOR DISNEY UK CRUISES

Adults wishing to sail onboard Disney Cruise Line’s Magic at Sea UK itineraries must be fully vaccinated against Covid-19, the line has confirmed.

Bookings for the summer voyages - departing from Southampton, Liverpool, Newcastle and Tilbury - went on general sale Friday (30 April).

 

The line’s Disney Magic will sail mostly two and three-night voyages, as well as some four-night cruises, featuring “a treasure trove of activities” involving Mickey and Minnie Mouse and characters from Frozen and Marvel.

 

In an update to its protocols, Disney said it would implement “multiple layers of health and safety measures” including “full Covid-19 vaccination” for adults, Covid testing, health screenings, face coverings, reduced guest capacity, physical distancing and enhanced cleaning.

Disney Cruise Line president Thomas Mazloum said: “Our teams are bringing tremendous ingenuity and fun to these new cruises, tailoring them with care to the times we are living in, yet filling them with everything you’d expect from Disney, from great service and entertainment to immersive dining experiences and magic for the whole family."

 

The line announced on Thursday (29 April) that its newest ship, Disney Wish, will feature an onboard water ride which will “bring to life the adventures of ‘The Wonderful World of Mickey Mouse’ animated shorts like never before".

 

The 4,000-guest vessel will launch in June 2022 with a season of three and four-night cruises to Nassau, Bahamas and Disney’s private island, Castaway Cay, from Port Canaveral.

Cunard Unveils UK Program for Summer 2021

Cunard is offering UK guests the opportunity to spend this summer at sea, with a series of UK voyages on board Queen Elizabeth. Voyages will be round-trip from Southampton, between July and October 2021, and comprise of British Isles scenic cruising and special Sun Voyages, sailing to wherever the sun shines brightest.

10 British Isles Voyages and three Sun Voyages, lasting between three and twelve nights, are available. Guests will be able to experience the most luxurious summer at sea enjoying exquisite fine dining, the onboard spa and spectacular entertainment while having the opportunity to see the UK’s coastline from a unique vantage point.

British Isles Voyages include scenic sailings along Britain’s coastline including The Jurassic Coast, England’s only natural UNESCO world heritage site, Cornwall including Land’s End and Scotland including the Isle of Arran, Mull of Kintyre and Sound of Mull. Four voyages will make various port calls, including Liverpool, Greenock, Invergordon, Belfast, Newcastle and a maiden call for Cunard’s fleet to the Welsh port of Holyhead.

Four-night scenic British Isles Voyages are priced from £599 per person for a Balcony Stateroom, while a 10-night British Isles Voyage will start at £1,299 per person for a Balcony Stateroom. Seven-night Sun Voyages are priced from £899 per person for a Balcony Stateroom.

Cunard President Simon Palethorpe said: “Cunard’s Summer at Sea luxury UK voyages are a truly unique way for guests to have a much-needed break this summer. With international travel not yet fully opened up, we’re delighted to offer these voyages exclusively for British guests to experience a staycation unlike any other, as they relax in Cunard luxury knowing we will take care of everything.

“Guests can sail along some of the most stunning coastlines anywhere in the world, as Queen Elizabeth provides a unique vantage point, or sail on one of our Sun Voyages where the destination is unscripted and is guided by studying the weather forecast and heading to where the sun shines brightest.”

Given the advanced progress of the UK vaccination program, and strongly expressed preference on the part of our guests for this limited series of UK coastal cruises, these sailings on Queen Elizabeth will be for UK resident COVID-19 vaccinated guests only. All other voyages on sale currently do not require guests to be vaccinated.

All guests and crew will be required to follow enhanced health and wellbeing measures to protect everyone on board on these cruises. These have been developed with guidance from our global medical and public health experts and scientists and in close coordination with UK government agencies. These protocols will include enhanced sanitation measures, appropriate social distancing and masks in certain areas of the ship. The crew will also undergo a strict testing and quarantine regime as well as regular testing during their time onboard. 

Disney Confirms Summer 2021 Magic Staycation Sailings in the UK

Disney Cruise Line has become the latest cruise operator to confirm UK home sailings in summer 2021. According to a press release, United Kingdom residents will be able to sail on the brand-new Disney Magic at Sea "staycation" sailings from UK ports this summer for a limited time.

Featuring enchanted entertainment and with multiple layers of health and safety measures, the Disney Magic cruise ship plans to sail mostly two- and three-night voyages, as well as limited four-night sailings round-trip from London Tilbury, Newcastle, Liverpool and Southampton.

"Our teams are bringing tremendous ingenuity and fun to these new cruises, tailoring them with care to the times we are living in, yet filling them with everything you'd expect from Disney, from great service and entertainment to immersive dining experiences and magic for the whole family," said Thomas Mazloum, president of Disney Cruise Line.

Guests will remain aboard the Disney Magic throughout the sailing and will enjoy a cruise experience with world-class accommodations, dazzling entertainment and a variety of included dining options. Children and adults alike will delight in spaces created just for them, including family pools and waterslides, whimsical kids clubs, and adult-only retreats such as a secluded pool and spa, a lively entertainment district and a fine-dining restaurant.

According to the press release, favourite Disney stories, characters and entertainment will come to life during these special Disney Magic at Sea cruises, including a celebration with Mickey Mouse, Minnie Mouse and their pals, a Frozen flurry of fun with Anna, Elsa and Olaf, and an epic encounter with Marvel's greatest Super Heroes.

Guests will cherish special moments with beloved Disney friends, from capturing physically distanced photos with Captain Mickey, to enjoying a royal promenade with Disney Princesses or seeing favourite Toy Story pals. West End-quality stage shows will captivate guests of all ages in the elegant Walt Disney Theatre.

Disney Cruise Line said it was implementing multiple layers of health and safety measures considering guidance from the UK government, health authorities and medical experts. This includes COVID-19 testing, health screenings, face coverings, reduced guest capacity, physical distancing and enhanced cleaning.

The cruise line added that the Disney Magic at Sea staycation itineraries are expected to go on sale in April 2021 for summer 2021 sailings, pending the issuance of UK government guidelines and authorizations. 

CMV Has Booking Momentum for Baltic and St. Petersburg for 2021

Cruise & Maritime Voyages (CMV) is seeing growing interest in cruise holidays sailing to the Baltic cities and St. Petersburg in 2021, according to a press release.

CMV’s fleet of smaller to medium-sized cruise ships sail from a range of UK ports including London Tilbury, Newcastle, Portsmouth and Harwich to Baltic destinations, according to the company, with a nine-night cruise departing October 17, 2021, from Portsmouth is available from just £699 per person, included in the buy one, get one free offer the company is pushing.

The Baltic cruises include "Hidden Baltic Treasures" sailing from London Tilbury April 11 for 12 nights onboard CMV’s Marco Polo visiting Holland, Denmark, Germany with an option to see Berlin, Lithuania and Poland. 

A number of CMV cruises to the Baltic include an overnight stop in St. Petersburg. The Columbus sails June 5, 2021, from London Tilbury on a 14-night Baltic Cities and St. Petersburg itinerary. This itinerary also includes Copenhagen, Tallinn, Helsinki and Stockholm. Fares are available from £1135pp. The Columbus sails on a similar itinerary on September 16 2021.

Fred Olsen chief appeals to government to support cruise lines

Fred Olsen chief appeals to government to support cruise lines

The boss of Fred Olsen Cruise Lines has called on the government to provide more support for the cruise industry.

With cruise operations suspended until May 23 during the coronavirus pandemic, the UK-based cruise line has been forced to dock its four ships.

Peter Deer, Fred Olsen’s managing director, praised the government for the schemes it had introduced to ease cash flow constraints on companies across the country but appealed for further help to be extended to the cruise sector.

UK chancellor Rishi Sunak said the government was prepared to enter negotiations with individual airlines to discuss “bespoke support as a last resort” last week.

Speaking to Travel Weekly, Deer said: “As a cruise line you hear quite a lot about the airline industry receiving funding from the government. We’re quite a passive bunch. I suspect our margins are better but lining up ships is not a cheap thing to do.

“The government needs to recognise that cruise is a big part of travel in the UK and find ways to support it.”

He called for lobbying from “every angle”, adding: “This is a hairy time for every cruise line, particularly the ones that have brought in new tonnage. It makes your life a bit tougher.”

In Fred Olsen’s 2021-22 brochure, the line offers departures from five UK ports – Southampton, Newcastle, Dover, Liverpool and Edinburgh.

Deer outlined how food, fuel and other services are bought by Fred Olsen from UK businesses.

Deer added: “We are worth a huge amount to the UK market. When we talk about a holiday environment, money is spent on that destination but with a cruise line that money is spent on a ship.

“It would be great to see some positive spin from the government.”

Asked if Fred Olsen was preparing for a “bounce back” in terms of consumer demand later this year, Deer said: “I think at some point we will see it, but it is all about consumer confidence. People do not have the will to think about their holiday in the short-term.

“They do not know when this event is going to subside. Everyone wants to go on holiday but they need some confidence that the virus is going to disappear.”

Deer said that it was “too early” for targeted marketing but added that the business was still trying to remain at the forefront of customers’ minds.

“We are just talking about our company and what we are doing,” he said. “It is a broader approach.

“People will see if cruises go-ahead before they commit their money.

“People may not do long-haul fly-cruises. They may look to the Mediterranean or the Canaries. I think people just do not know.”

Newcastle Terminal Design Unveiled

The NSW Government and Port of Newcastle have revealed the design of the new Newcastle Cruise Terminal which will transform the cruise passenger experience in Newcastle, according to a prepared statement. 

The purpose-built facility will cover approximately 3,000 square meters and will include facilities for passenger drop-off and pick up, coach parking and vessel provisioning.

Port of Newcastle’s CEO, Geoff Crowe, said the Newcastle Cruise Terminal would provide a professional transit experience for passengers arriving in Newcastle and a positive first impression of the city.

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“We are excited to share the concept design for the Newcastle Cruise Terminal which reflects Newcastle’s position as a world-class cruise ship destination. The traveller experience is central to GHD Woodhead’s design, with harbour views, ease of movement, natural daylight and a generous sense of spacing greeting passengers.

“The new cruise terminal, to be built at the Channel Berth, will enable the Port to receive more and larger cruise ships in the future. Importantly, it will position Newcastle as a home port where ships can start and finish their destination in Newcastle. Eventually cruise visits could also be aligned with major events, such as the V8 Supercars, adding another dimension to the visitor and tourism experience,” said Crowe.

“According to the Australian Cruise Association’s estimates, cruise shipping in Newcastle currently injects around $11 million per annum to the local economy. Homeporting has the potential to deliver even more economic value to the region via more cruise ships and more visitors and the opportunity for local businesses to provide goods and services for the provisioning of vessels.”

The $12.7 million Newcastle Cruise Terminal is funded by the NSW Government’s Restart NSW Hunter Infrastructure Investment Fund.

The design was unveiled by the Parliamentary Secretary for Planning, the Central Coast and the Hunter, Scot MacDonald, who said the Newcastle Cruise Terminal would be a major boost for the Hunter’s tourism sector.

“The Newcastle Cruise Terminal is a big win for the region and a key part of Newcastle’s revitalisation. It cements the city as an international cruise destination and will deliver flow on benefit to the region’s already thriving tourism industry. Additionally, it complements the increased capacity of Newcastle Airport,” said MacDonald.

“The NSW Government has contributed $13.1 million towards the $13.5 million Newcastle cruise upgrades*. The Hunter Research Foundation has estimated the projects will contribute around $26.7 million to the local economy and an additional 76 jobs through construction and flow-on effects.”

Crowe said he was thrilled to share the design with the community after many months of detailed planning.

“Throughout the design process, Port of Newcastle has worked with the cruise industry, tourism representatives and Australian border agencies to factor in their requirements.

“Unveiling the design is a significant step and it is only going to get more exciting from here. Construction will commence in early 2018 and Novocastrians will have a cruise terminal to call their own by the end of next year,” said Crowe.

“We look forward to welcoming the Explorer of the Seas on her maiden visit to Newcastle in February 2019 – the largest cruise ship to visit our port carrying 3,900 passengers.”