Virgin Voyages Launches $120,000 Annual Pass
This past Travel Tuesday, Virgin Voyages launched the Annual Pass, offering unlimited access to its fleet of ships for an entire year, starting in 2025.
The industry-first program allows guests to choose any voyage, departing from any location, with access to various destinations and itineraries.
The company also said that it now accepts cryptocurrency, providing the option to purchase the pass with Bitcoin.
Richard Branson, Virgin Group founder, said: “I’ve always been a big believer in the power of travel and adventure to spark creativity and bring clarity. What started as a sought-after ‘work from sea’ concept with our Season Pass has evolved into something even more special. Now, Sailors can jump aboard any of our ships, across an endless variety of exciting destinations for an entire year. We’re offering unlimited opportunities for adventure in a way that has never been done in cruising before.”
With the Annual Pass, travellers can sail on any ship in the fleet, including the upcoming Brilliant Lady, set to launch in September 2025. Starting from January 2025, the pass provides a year of unlimited sailings from any departure port. Pass holders will enjoy Sea Terrace cabins with balcony views, in addition to exclusive perks like priority boarding, complimentary laundry, unlimited premium WiFi and a $100 Bar Tab credit per voyage. Additionally, guests have the option to add a plus one to their cabin.
The Annual Pass costs $120,000, excluding taxes and fees, and is available for booking through March 31, 2025. Travel advisors who sell the pass will earn a commission of $10,000.
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